Apple iPhone 17 Launch
Revolutionising the iPhone 17 Launch.
When Apple prepared to launch the highly anticipated iPhone 17, the brief was clear: create a seamless, world class retail experience that reflected the innovation and prestige of the brand. Fusion was proud to play a central role in bringing this vision to life across Asia and Australia.
The Fusion Difference.
Our scope included the full execution of shopfront windows, bespoke props, and state of the art digital screen installations across multiple flagship Apple retail stores. Every detail was carefully curated to showcase the iPhone 17’s new sleek design and cutting edge technology, while maintaining Apple’s uncompromising global brand DNA across all locations.
Our team’s global expertise in manufacturing, and large scale activation launch rollouts ensured flawless delivery within a tight launch timeline, ensuring our client was very happy and satisfied. The result was a consistent, immersive brand experience across markets, creating excitement and driving engagement at every touchpoint.
The iPhone 17 launch reinforced Fusion’s position as a trusted partner for global technology leaders, capable of executing at scale with creativity, precision, and speed.
